WQED: The Create Channel Premieres as WQED’S Third Digital Channel
WQED: The Create Channel joins the lineup of WQED digital channels beginning January 5, 2009.
PITTSBURGH – WQED: The Create Channel joins the lineup of WQED digital channels beginning January 5. WQED: The Create Channel is WQED’s third digital channel in addition to WQED-TV and WQED: The Neighborhood Channel.
Digital broadcasting technology has made possible multiple streams of programming through one signal. WQED is able to offer three distinct programming streams using its vast archive of locally-produced programs mixed with popular national shows.
“With the introduction of WQED: The Create Channel, WQED serves the community like never before with a mix of favorite local programs produced by WQED as well as an expanded schedule of lifestyle and how-to programs,” said George L. Miles, Jr., president and chief executive officer of WQED.
WQED: The Create Channel airs favorite local, children’s, news, public affairs, and lifestyle programming twenty-four hours a day.
WQED: The Create Channel’s weekday schedule is filled with favorite programs on crafting, needlework, painting, cooking, home and garden, and travel from 6am to 11:30 am and from 1:30pm to 9pm. weekdays, from 11am on Saturdays and all day on Sundays. A block of children’s programming airs Saturday mornings from 6am to 11am.
Strategically scheduled blocks of public affairs programming like Charlie Rose, OnQ, and OffQ are offered during the mid-day for viewers who may not be able to watch later in the day on WQED-TV. News programs like The NewsHour with Jim Lehrer, OnQ, Tavis Smiley, Nightly Business Report, and Black Horizons (Fridays) are available in prime time for viewers who can’t make it to a television for the 5:30 news block on WQED-TV.
WQED Pittsburgh, honored with the 2007 and 2006 Mid-Atlantic Emmy® Award for Station Excellence, was founded in 1954 as the nation’s first community-supported broadcaster. WQED creates, produces and distributes quality programs, products and services to engage, inform, educate and entertain the public within its community and around the world. WQED Pittsburgh is one of the first broadcasters in the country to be fully high-definition (HD) in its studio and field production capabilities. It is the parent company of WQED-TV (PBS); WQED-DT; WQED: The Neighborhood Channel; WQED-HD; WQEX-TV (A ShopNBC affiliate); WQED-FM 89.3/Pittsburgh; WQEJ-FM 89.7/Johnstown; a publishing division that includes PITTSBURGH MAGAZINE; local and national television and radio productions; WQED Interactive (www.wqed.org); and The WQED Education Department.
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