PUBLIC MEDIA DEVELOPMENT & MARKETING CONFERENCE (PMDMC) 2011 COMES TO PITTSBURGH
Classical WQED-FM 89.3 One of Three Public Radio Stations to Host This Year's Conference
FOR IMMEDIATE RELEASE:
July 8, 2011
PUBLIC MEDIA DEVELOPMENT & MARKETING
CONFERENCE (PMDMC) 2011 COMES TO PITTSBURGH
Classical WQED-FM 89.3 One of Three Public Radio Stations
to Host This Year’s Conference
PITTSBURGH—The Public Media Development & Marketing Conference (PMDMC) 2011 will take place in Pittsburgh July 14 – 16. Pittsburgh’s three public radio stations including Classical WQED-FM 89.3 will act as host stations to their national colleagues at this year’s PMDMC, and five WQED executives will speak at the conference.
• WQED President & CEO Deborah L. Acklin will welcome guests on July 14 along with the General Managers of Pittsburgh’s other public radio stations;
• Classical WQED-FM 89.3 Executive Director Susan Johnson will present at a Marketing workshop on working with an agency;
• WQED Vice President of Development Lilli Mosco will speak on a panel about fundraising best practices at joint licensees (stations with television and radio);
• Director of Broadcast Sales and Underwriting Dorothy Frank will moderate a workshop on keeping up with customers, featuring Carnegie Museums of Art & National History Director of Marketing Kitty Julian; and
• Senior Director of Annual Giving Kristine Masta will speak on bequests.
Located Downtown at the Omni William Penn, the PMDMC features keynote and leadership addresses from national and local leaders, presentations, exhibitions, receptions, and panel discussions to engage public media professionals on strategies to meet the revenue challenges presented by funding cuts and national economic constraints.
In conjunction with the PMDMC, National Public Radio (NPR) will hold its annual meeting in Pittsburgh Wednesday, July 13.
WQED Pittsburgh, honored with the 2007 and 2006 Mid-Atlantic Emmy® Award for Station Excellence, was founded in 1954 as the nation’s first community-supported broadcaster. The people of WQED create, produce and distribute quality programs, products and services to engage, inform, educate and entertain the public within their community and around the world. WQED Pittsburgh is one of the first broadcasters in the country to be fully high-definition (HD) in its studio and field production capabilities. It is the parent company of WQED-TV (PBS); WQED: The Neighborhood Channel; WQED: The Create Channel; Classical WQED-FM 89.3/Pittsburgh; Classical WQEJ-FM 89.7/Johnstown; local and national television and radio productions; WQED Interactive (www.wqed.org); and The WQED Education Department.
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